12 June، 2024

News from Emirates

Ajmal Perfumes’ Award-Winning Fragrance ‘Amberwood’ Shines Bright at the TFWA, Cannes 2023

25 October 2023, Dubai, United Arab Emirates: Ajmal Perfumes, the seven-decade-old perfume connoisseur, is pleased to announce that Amberwood, its signature unisex scent, won the First Runner-Up position in the Best Fragrance Category at the Cannes TFWA 2023 exhibition. This prestigious achievement attests to Ajmal Perfumes’ steady dedication to the art of making remarkable fragrances that enchant the senses.

TFWA, organized by the Tax-Free World Association, is annually held at Cannes and connects professionals worldwide, fostering growth and innovation through product showcases, networking, and industry recognition. It hosts the TFWA Retail Awards which honours excellence in duty-free and travel retail, celebrating innovation and quality in a competitive market.

Amberwood is a masterpiece of perfumery that seamlessly blends traditional Middle Eastern scents with contemporary elements.  This olfactory work of art comes to life through an intricate composition of notes. The top notes of Cardamom and White Pepper deliver an initial burst of warmth and spice, while Green Apple and Lavender add a touch of freshness and depth. The heart of the fragrance, characterized by Orris and Cedar Accords, unfolds with a subtle floral and woody elegance. Finally, the base notes of Amber, Patchouli, and Woody Accords anchor Amberwood leaving an indelible mark of luxury and elegance. Ajmal Perfumes is extremely proud of this nomination, which reflects its passion and dedication to perfume-making.

Reflecting on the triumph,  Abdulla Ajmal, CEO of Ajmal Perfumes said, “We are incredibly honoured to have ‘Amberwood’ win big amongst some of the global leading brands in the fragrance industry. It is also a moment of great pride to be acknowledged on a global platform as the Cannes TFWA 2023, uniting retail professionals and fostering industry growth and recognition. These achievements reaffirm our unwavering commitment to the art of perfumery.”

Amberwood has not only garnered acclaim from industry experts but has also received the Travel Retail Award for ‘2023 Highly Recommended’ due to its popularity amongst shoppers, establishing it as one of the fragrances that truly stands out in the Ajmal Perfumes’ collection. This widespread appreciation reflects the brand’s commitment to creating scents that resonate with the diverse tastes and preferences of its clientele. With an unwavering dedication to delivering quality and timeless products, Ajmal Perfumes continues to define excellence in the world of perfumery.

The signature scent of Amberwood is available for purchase at all Ajmal Perfumes retail stores, as well as online at https://shop.ajmalperfume.com/uae_en/   for AED 525 + VAT in 100 ml across the GCC.